Two Years Ago In December Of 2015, A New Education Law

Two years ago in December of 2015, a new education law called Every Student Succeeds Act (ESSA), was signed by President Obama in hopes to better prepare students for college and set them up for future careers. The previous education law that was in place, the No Child Left Behind (NCLB) Act, was enacted in 2002. â€Å"NCLB represented a significant step forward for our nation’s children in many respects, particularly as it shined a light on where students were making progress and where they needed additional support, regardless of race, income, zip code, disability, home language, or background† (U.S Department of Education. n.d.). Over time, these requirements stopped showing improvement in schools and educators spoke out about a revision†¦show more content†¦Another important one I want to highlight is to â€Å"maintains an expectation that there will be accountability and action to effect positive change in our lowest-performing schools, where groups of st udents are not making progress, and where graduation rates are low over extended periods of time† (U.S Department of Education. n.d.) However, it was along these same guidelines that sparked the increase and importance of standardized testing in American schools, which have forced teachers to teach to the test, and make sure all students do their best to help their schools look the best. In Massachusetts, there are levels of accountability for MCAS that are ranked from 1 to 5, with the highest performing in Level 1 and lowest performing in Level 5 Schools. â€Å"The strength of this accountability system is undergirded by the state s 2010 Act Relative to the Achievement Gap, which provides tools, rules, and supports for the state to aggressively engage with schools and districts in Level 4 Districts and Schools and 5† (Massachusetts Department of Education, 2017). In November, a plan to add on to MCAS testing was approved by the Board of Elementary and Secondary Educati on, which would ensure that â€Å"all districts who administered PARCC in grades 3–8 in the spring of 2015 do so again in 2016. For those school districts that administered MCAS in the spring of 2015, they have the opportunity to give out the test again in the spring of 2016, or instead give outShow MoreRelatedThe Social Security Act Of 19351541 Words   |  7 PagesHistory Social Security has strayed from the first bill that was signed by President F. Roosevelt 80 years ago. The Social Security Act was signed by FDR on 8/14/35. Taxes were collected for the first time in January 1937 and the first one-time, lump-sum payments were made that same month. Regular ongoing monthly benefits started in January 1940... The term was first used in the U.S. by Abraham Epstein in connection with his group, the American Association for Social Security. 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Obesity A Common Trend - 985 Words

According to Center Disease Control and Prevention, over one-third (78.6 million) adults are obese, and in 2008 a projected annual cost of $147 billion U.S. dollars were spent for medical cost of adult obesity (Center for Disease Control and Prevention, 2015). Obesity is a common trend throughout the U.S. making obesity a serious and costly trend. Although obesity is a common trend throughout the U.S. there are certain groups, lifestyle choices and other factors that may likely put an individual at risk for obesity. An individual’s genetic makeup, age, medical condition, environment, and social-economic status are also other risk factors associated with obesity and are trends seen throughout my community and across the United States. The obesity map shows data from 2013 that represents the percentage of adults eighteen years of age and older that are obese in the United States. The second map represents the 2013 percentage of adults eighteen years of age and older that are overweight. 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Marketing Project Free Essays

string(37) " ticket in order to enter PAN Arena\." The bookstore’s website can be found at http://shop. Bookstore. NCSC. We will write a custom essay sample on Marketing Project or any similar topic only for you Order Now Du/. The online bookstore sells the same apparel found in the bookstore and offers delivery or pickup services for its products. The Go Pack online store can be found at http://kopeck. Escapologist. Com/store. CFML? Store_id=465. The Go Pack online store sells the same apparel found in the store and offers delivery services as well. Market Areas Sells To NC State basketball sells to several markets and attempts to segment their marketing. The organization concentrates its’ marketing locally in the Triangle. The total market area include: The Triangle of Raleigh, Durham and Chapel Hill The Western region of North Carolina The Coastal region Of North Carolina The Piedmont region of North Carolina Major North Carolina cities such as Charlotte and Greensboro The teams’ television broadcasts from the AC Network can be seen regionally across in the East Coast, in states that feature an AC school (North Carolina, South Carolina, Georgia, Florida, Virginia, etc. ) The team has over 50 radio affiliates in the state of North Carolina. All major North Carolina cities have an NC State radio affiliate, including Raleigh, Durham, Charlotte, Greensboro, Asheville, Winston-Salem and the Outer Banks area. Product/Service Being Marketed Description of Product/service The main product being marketed is tickets to NC State basketball home games. Ticket packages available to fans include: Full season tickets Lifetime seats Ledge Lounge Private Suites Champion’s Club Individual game tickets Group tickets (1 5+ people) Features and Capabilities The main focus of the product is the play that occurs during the game. The entertainment at a game include: On-court performance by the team. Halftime and timeout performances by various entertainment groups. Games n the video board, such as the â€Å"Kiss Cam†. Interaction on the concourse with other fans. Food and beverage needs provided by the concession stands or vendors. Full season ticket plans include tickets to each NC State home game, often at a cheaper price than just buying individual tickets for each game. Season ticket holders may also be eligible for special deals on the AC Tournament or NCAA Tournament tickets. Season ticket holders are automatically entered into a drawing in September in which they are eligible for prizes such as gift cards, autographed memorabilia and AC Tournament tickets. NC State offers incentives to other potential customers as well: Group tickets can be purchased at a discount off box office prices, as well as arranged seating in the same section and group recognition on the scoreboard. Other promotions for individual tickets, such as special â€Å"Black Friday’ offers, vary each season. Product/Service Life Cycle The life cycle is roughly 5-6 months per year. The regular season lasts from November-March and the conference and postseason tournaments such as the NCAA Tournament and National Invitation Tournament (NIT) can extend into late March-early April. Market of Product/Service Customers for Product/Service The primary customers are the fans: Dedicated basketball fans who follow the team game to game and frequently attend games. Interested fans who follow the team during the course of the season and often attend games. Fans who are aware of the team and will occasionally attend games. Fans who follow the team, but only watch the television broadcasts of the games and rarely attend games. Fans who are aware of the team and are interested in attending games. People who are not familiar with basketball but are aware of the NC State basketball team. For racketing tickets, the team first focuses on season ticket packages, which are marketed to: Families Individuals For individual games, the organization segments the market into: Small businesses Families College students Young adults Why Product/Service Needed The NC State basketball team is a member of the famous â€Å"Tobacco Road†, a place famous for its rich tradition in basketball. With the state of North Carolina itself having a large history in the sport, basketball is a traditional pastime for the locals, who usually become fans of the respective local teams. NC State itself has an outstanding tradition in basketball, as a founding ember Of the AC and holds two national titles. The school’s background in the sport provides great pride for NC State students, fans and alumni of the university and also creates a demand for basketball tickets and apparel. NC State men’s basketball functions as one of two â€Å"revenue sports† at the university (the other being football). This means that the team helps the athletic department produce a profit and provide funding for smaller â€Å"non- revenue† sports, such as tennis, volleyball, soccer, etc. NC State also participates with several charitable organizations, and they focus their efforts n four core areas: Fighting cancer Fighting hunger Supporting education Why Product/Service Needed (Cone. ) Military appreciation How product/Service Used Fans present their tickets to the ticket scanner when they enter PAN Arena and make their way to their seat to enjoy the game. College basketball games are two halves long, with each half lasting twenty minutes. If the game is tied after two halves, the game enters overtime, in which the teams engage in a brief, five minute period to see who scores more points. The teams continue overtime possessions until one team outscores the other. Other entertainment is provided during timeouts, thanks to performances by the NC State pep band, dance team and cheerleaders. Halftime performances vary throughout the year, but are also provided for games. Fans can watch games on multiple high-definition television channels. Channels include ESP., ASPEN, JSPELL, and the AC Digital Network Local fans can listen to NC State basketball on the radio at 101. *Channels vary outside of the Triangle area. A full list of radio channel affiliates for various cities and towns can be found here: http://www. kopeck. Com/multimedia/football-radio-affiliates. HTML When Product/Service Bought Tickets to games can be purchased prior to and throughout the college basketball season. NC State provides 4,500 tickets for its stud ent body. Students are not charged for tickets, but must have a valid student ID with their ticket in order to enter PAN Arena. You read "Marketing Project" in category "Marketing" For individual games: Tickets are on sale from early September until early March. Also dependent on if the Halfback makes a postseason tournament (NCAA or NIT). For season tickets: Season tickets must be purchased before September 15. There is no deadline to be entered into the random drawings for prizes, revived you purchase them before the September 15 deadline. If you are unable to attend a game for which you have season tickets for, NC State will allow you to transfer these tickets online to your family and friends for them to use. For group tickets: Group ticket packages are available for companies, school, team or any other kind of group of 15 or more people. Group ticket packages include: Discount off box office ticket prices (for select games). Block of seating in the same section (based on availability). Group recognition on the scoreboard (Optional). When Product/Service Bought (Cone. ) Customized flyers for promotion of your group outing (Optional). No individual ticket surcharge. For NCAA tournament tickets: NCAA ticket applications are first distributed to Halfback Club members Applications must be submitted by March 5 Halfback Club members have first priority on NCAA tickets, followed by the general public. Quantity limits on tickets vary based on location of sites and the current â€Å"round† Of the tournament the team is playing in (Regional, Final Four, etc. ). Product/Service position Competitors Offering Products/Services The NC State Halfback are one of four major NCAA basketball teams in the Tobacco Road† area. Duke University (Durham), Wake Forest University (Winston-Salem) and University of North Carolina-Chapel Hill are the other three. Duke and UNC-CHI are located with NC State in the Triangle area. There is also competition with three professional sport franchises who operate during NC State’s basketball season. Carolina Panthers (NFG), Carolina Hurricanes (NIL) and Charlotte Bobcats (NAB) Competing Products/Services Features/Capabilities College basketball: Duke University 4 National Championships University of North Carolina-Chapel Hill 5 National Championships Wake Forest University Final Four Appearance Professional Football: Carolina Panthers 5 NFG playoff appearances 1 Super Bowl Appearance Professional basketball: Charlotte Bobcats 1 NAB playoff appearance Professional ice hockey: Carolina Hurricanes 1 Stanley Cup Championship How Competing Products/Services Different NC State has one of the largest arenas in the country for college basketball, seating 19,772 fans. PAN Arena also holds the record the loudest noise record for an indoor sporting event. NC State is the only college basketball team in the Triangle region that shares its arena with a professional sports team Nil’s Carolina Hurricanes), making it a more attractive and modern stadium experience. Competing Products/Services Evaluations The AC is one of the nation’s most well known conferences in NCAA college basketball, which means we will see several highly ranked teams playing against NC State at PAN Arena. Attending a NC State basketball game IS usually less time-consuming than attending an NFG or NIL game. PAN Arena offers a wide variety of food and beverages that can be found on the concourse. There are 3,800 parking spots at PAN Arena and nearby Carter- Finley Stadium. The parking lot opens two and half-hours prior to the start of he game as well, making parking hassle free for the most part. Compared to individual and season tickets at Duke and UNC-CHI, NC State is much more affordable. All Products/Seen. Ices Market Share The NC State Halfback are one of three â€Å"major† NCAA schools in the Triangle area. The next closest major team outside of the Triangle is Wake Forest, which is 104 miles away. The closest professional basketball (NAB) team is the Ch arlotte Bobcats, who are 164 miles away. Product/Service Marketing Channels Current Product/Service Ma reeking Channels The main marketing channels used by NC State basketball include: Television AC Digital Network WRAP Internet http://www. kopeck. Com/sports/m-bask/NCSC-m-bask-body. HTML Social Media Twitter Faceable Youth anagram Radio Billboards Online editions of the newspaper: www. Newsreader. Mom Competitor(s) Marketing Channels The main marketing tools used by the competitors of NC State basketball include: Television Social Media Magazines Newspapers (Print and Online) Venue Sponsorship Advantages/Disadvantages of Current Channels Advantages The internet is the best source for tracking the return on investment (ROI) Fans can watch highlights of the team on http://win. Pack. Com/sports/m- bask/NCSC-m-bask;body. HTML or on the team’s Youth channel at HTTPS:// www. Youth. Com/channel/Soulfully-XpsnNfb2MU31UQ. Fans can visit the team website to learn about a vast amount O f information regarding the team. Fans can also purchase tickets online to see upcoming games.. Television raises awareness of the team and allows fans to watch the team from their homes. All of NC State’s games were aired on television this past season, including a visit from Aspen’s College Someday for the UNC-CHI game. Advantages/Disadvantages of Current Channels (Cone. ) Television coverage usually includes a prename, halftime and postages show. Social media allows the coaches and players to interact with fans. Allows coaches and players to talk â€Å"with fans† instead of â€Å"at them†. Fans feel more emotionally invested with the team thanks to this personal interaction. Radio allows fans to follow games if they can’t watch it on television. All basketball games are aired on radio thanks to current contract. Includes a prename and postages show. Fans can call in and ask questions/make comments about team during postages show. Billboards raise awareness of the team, make the basketball rand more recognizable. The online edition of the newspaper can be updated to show current news and final scores. Disadvantages It is difficult to quantify the ROI from television and radio. NC State basketball is not always televised on ESP. and as a result, does not receive as much exposure as larger markets. Billboards may not be as effective in the current technological age. Social media is usually used by the most dedicated fans. Players may come under criticism for making unprofessional remarks The program may alienate fans by ignoring questions on social media Those who only use the hardcopy of the newspaper will miss the most recent team news. How to cite Marketing Project, Essays Marketing Project Free Essays MKT 200: Group Project (Fall 2012) The group project will be in the form of BUSINESS REPORT of 4,000 – 6000 words. While the format may normally be a business report, it is important that you read the following carefully and in consultation with your faculty decide on the best format to use in the work. In Marketing there are no â€Å"model answers† to situations and thus there is not a single correct way of dealing with the topic that you choose. We will write a custom essay sample on Marketing Project or any similar topic only for you Order Now The distinction between a good answer and one that is not so good is in the analysis and clear response to the topic/s. In your report, provide justification for the solutions that you suggest. Choose any of the following: 1. CONSUMER PRODUCT: a new brand of toilet tissue, or an LED/LCD television 2. CONSUMER SERVICE: A hospital/a saloon/car service centre 3. BUSINESS TO BUSINESS PRODUCT: A new brand of computer Write business report for the one that you choose and outline the product/service (briefly) and identify the target market segment you are aiming at. Explain how you have segmented the market for this product and what products you are competing with. Set price for both the products and explain how you arrived at the price. In each case you need to differentiate your product from the competitors and explain how your products fit into the market (how they will be positioned). Explain how you arrived at the size of the market using material such as that available from government statistics bodies, industry reports etc. When selecting a package, a brand name, and a price, for example, you need to explain and justify your choice. Draw up a table showing the comparison of your product with others in terms of package, size, price, and any other significant differences. Write your report as if it was a report you were submitting to a marketing manager. Note the requirements regarding use of journal articles – these do not have to be specific to your product but may be general marketing topics related to those you are discussing. KEY ISSUES 1. A group of four to five students to be formed; 2. Day of submission and presentation – last week of the semester (your instructor will announce the same in the class); 3. Brain storming is critical and the work to be done in the class in groups with the help of your instructor. NOTES ON WRITTEN SUBMISSIONS 1. All written submissions should be typed, DOUBLE-SPACED, on one side only of A4 (210mmX297mm) white paper. Allow a minimum of 2. 5 cm (1†) on left, right, top and bottom margins. Hand written submissions, or submissions typed on colored paper will not be accepted. Inferior quality dot-matrix printers and faded, overused printer ribbons should be avoided. 2. Assignment should have a separate cover page that should state the title of the project, the name and number of the student, and the name of the faculty. There should also be a separate page for table of contents. Copy of the assignment submitted should be retained by the student. 3. Pages should be numbered, and the entire document should be securely stapled in the top left corner. If preferred, assignments may be bound using a plastic comb or a heat-seal binding system. Assignments will not be accepted with each page enclosed in a clear plastic envelope. How to cite Marketing Project, Essay examples

British Petroleum UK Business Organisations

Question: Scenario: The UK business environment remains positive, forward-looking and one of the most attractive places open for business in Europe. The UK government is committed to creating a supportive business environment that encourages a private-sector-led economic growth. According to the World Bank ranking, the UK is one of the easiest places to set up and run a business in Europe, and more overseas companies have their European headquarters in the UK than in France and Germany put together. Today, the UK is the worlds sixth-largest economy and one of the worlds top ten manufacturers (six of the worlds top ten vehicle makers are based in the UK). It is also the worlds second-largest services exporter (after the U.S.) and the worlds sixth- largest trading nation. Green industries are at the forefront of the UK government development initiatives, making it one of the leading global players in wind energy and the development of offshore wind. More opportunities are reflected in UKs low-carbon solutions, engineering design, cost consulting, education, research development, financial and professional services. British competitiveness remains forward-looking through lowering of corporate tax rate and investing in infrastructure development. The UK governments current strategy is based on key themes that include: attracting investment to the UK; strengthening the multilateral trading system; enabling developing countries to benefit from trade and investment as well as identifying and maximising the benefits offered by the opportunities for UK businesses to trade and invest. As a result, the UK is among the top three destinations globally for inward investment. The UK Trade Investment continues to support high-growth and innovative small and medium-sized enterprises (SMEs), while strongly encouraging them to export and seize opportunities in high-growth and emerging markets - Brazil, Russia, India, China and South Africa (BRICS). Outside of the UK national environment, the government continues working to expand the EU single market, defending the multilateral trading systems, helping the World Trade Organisation (WTO) to defend protectionism, supporting the European Commission in negotiating ambitious free trade agreements while working with businesses to identify and remove regulatory barriers to trade and investment. [Adapted from Danny Lopez (2011) UK Business Environment: Positive and Forward-Looking, The Metropolitan Corporate Counsel Special Report, UK Trade Investment)] Based on your knowledge and understanding of the Business Environment module, your role is to produce a report that can be used to provide advice to a company of your choice on how it can survive in changing and highly competitive UK local, national and global business environments. 1. Discuss how market forces shape the way in which your chosen organisation responds in the business environment in which it operate? 2. Discuss the significance of international trade to UK business organisations? 3. Analyse the impact of global factors on UK business organisations? 4. Evaluate the impact of European Union (EU) policies on UK business organisations? Answers: 1. Market forces play an important role towards the development and success of any business making it important for the manufacture to observe the aspects closely. To better understand this strategy and how it can be used to deliver on consumer demands, British petroleum shall be taken as an example. British petroleum has grown to become among the largest Petroleum m distributors globally and the company has achieved this by delivering high quality petroleum products. Today British petroleum refiners and sells all petroleum available on the market but the company also offers a wide verity of qualities within each of the products thus catering to people of different budgets. The company is also constantly developing new petroleum products and improving each to deliver higher quality products to keep the brand competitive in the market. Product quality has grown to become an important force linked to retaining customers since they have a wide verity of choices to select from and this makes them compare products more aggressively. British petroleum therefor works hard towards ensuring their product meet the highest quality standards and deliver on consumer expectations. Price is another important aspect linked to any products competitiveness and success in the market. British petroleum may be the biggest Petroleum Company globally but the company has also emphasised on delivering fair prices to its consumers even when petroleum products are governed internationally. Product price plays and immense role towards brand market capital success since consumers are always looking to save money on all their purchases including petroleum products. An example of this can be observed among the wide verity of petroleum products offered by British petroleum (Miles, 1992). The company has developed all types of lubrication to cater for a; consumers. In addition to this factor, British petroleum also offers a huge verity of products within each category which cost differently resulting in lubricants affordable by each consumer. 2. Significance of the global factors that shape UK national business activities The United Kingdom remains as the most attractive destination to start a business due to the many benefits associated to the UK. The UK offers the most attractive terms linked to opening new businesses and encourages investors to starting their own businesses in the nation. Low Taxation and the ability to get funding to start new businesses in the UK all contributeimmensely towards investor sentiment.This is because 90 of all UK based businesses are classified as small and cottage industry. This makes it important for the investor or entrepreneur to have attractive terms linked to the region they start the business so as to improve the chances of success which would ultimately result in benefiting the host nation. But on the other hand this strategy tends to work with certain products and not all especially the petroleum processing sector. To remain competitive in the market and deliver products for affordable prices British petroleum must turn to manufacturing purchasing the petroleum from cheaper sources and using state of the art equipment to refine the petroleum. This helps lower the manufacturing, material and labour costs thus ensuring the products remain competitive on the international market. Unlike most other products which can be manufactured in other regions petroleum must be shipped in its raw state so as to be refined in the destination country The UK may offer attractive benefits to their citizen or resident investors but the region does offer some challenges linked to inflated product costs due to the Sterling pound having a high currency value. This results in the value of the products being manufactured in the UK to cost high making them non-competitive in the international market. 3. Analyse the impact of global factors on UK business organisations Globalization is gripping and affecting every global market in different ways. While globalization is proving to be highly beneficial for certain global markets such h as China and India, its having a negative effect in once major global industrial players. This is observed clearly in the UK iron are industry which has virtually ceased operation due developingcountries like China ability to supply the UK with iron ore for almost half the cost of mining it in the UK. This makes the mining for the UKs iron of too expensive despite the nation having its own depositsresulting in the collapse of the industry. Besidesproduct competitiveness there are other aspects such as climate and environmental concerns, competition from emerging economies (BRICKS) and natural disasters, war and conflict. Each of this aspect has its own effecting on each of the UK business organisations thus making each one require close assist. These factors not only affect the UKS businesses organisation but also internationally based organisations and businesses such as Samsung which does the majority of its manufacturing in ASIA. This is directly associated to the lower manufacturing costs in Asia but certain of the factors also greatly affect the brands market position in certain regions. Although companies like British petroleum are present across the globe and continue growing due to the increasing demand for the petroleum products some regions continue to pose expansion problems. British petroleum is experiencing this problem in Africa where certain African nations remain untapped due to constant conflict in those nations. Somalia, SouthernSudan, the Congo and several other countries in the region remain undeveloped due to war and conflict making that market inviable for British petroleum establishes their businesses. 4. Evaluate the impact of European Union (EU) policies on UK business organisations The EU plays and important part towards influencing the business and investment opportunities in the UK thus making the EU and direct facilities towards investment opportunities. Due to the UK being located within the EU its important for the regulations the be regulated so as to offer fair opportunity to all nations in the region and failing to deliver fair business opportunities and regulations could lead to seriously affecting business operation in the UK (Aldrich, 2007). Some policies which would require regulation to maintain business competitiveness include: Employment Policies Employment opportunities in the EU and UK are abundant and see large number of skill professionals applying to visit Europe on work visa with the sole intention of seeking employment. But the regulations differ considerably in the EU and UK thus resulting in the UK employment costing more than most EU nation. This is due to strict limitations linked to hiring immigrant who require fulfilling many professional and financial requirements before entering the UK while in most other EU nations work visas are relatively simple and cheap to acquire (Cashore, 2002). Education and training policies A major source of employment in many countries like the UK comes from students undergoing their education but working during their free time or as training programs. The UK limits the number of hours the students can work while they are mainly unregulatedin most EU nations. This results in employment wages reducing considerably in EU nations as compared to the UK which also affects the UK business environment in a negative manner. International Trade Policies The EU allows for most members to trade freely between each other resulting in a regulated form of trade, taxation and distribution across the EU. With the UK, regulation is different as the nation is not part of the EU thus triggeringseveral trade policies with its European counterparts. This result in import and other taxes further increasing the UKs export Product to the EU and other nations. All these factors play a huge role in the international market today since the consumer has grown very cautiousregarding price and quality. Unlike the past when products made in the UK were said to be the best, consumer have realizedthat even developing nations deliver high quality products. It has even reached an extent that most EU, UK and USA companies are not manufacturing in Asia and still delivering quality but at much more competitive prices. References: Aldrich, H. (2007).Organizations and environments. Stanford University Press. Teece, D. J., Pisano, G., Shuen, A. (1997). Dynamic capabilities and strategic management. Snow, C. C., Miles, R. E. (1992). Causes for failure in network organizations.California management review,34(1), 53-57. Knight, G. (2000). Entrepreneurship and marketing strategy: The SME under globalization.Journal of International Marketing,8(2), 12-32. Cashore, B. (2002). Legitimacy and the privatization of environmental governance: How nonstate marketdriven (NSMD) governance systems gain rulemaking authority.Governance,15(4), 503-529.